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First stage of Plain Lazy project completed |
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Saturday, 27 October 2007 |
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Plain Lazy is a highly popular, street-urban
lifestyle brand, selling through a wide network of stores nationwide.
They've appointed Green Jersey to produce an all-new website to promote
their clothing and sell it online.
This
new Actinic-based site will launch early in 2008, but in the meantime
we've just finished sprucing up Plain Lazy's existing Actinic site to take full
advantage of the important pre-Christmas 2007 shopping period.
The
previous site used a default Actinic theme and had serious usability
and navigation problems. Green Jersey has attended to this and we've
also taken the opportunity to display sections and products much more
clearly.
Visit our updated Plain Lazy online shop here. We've also helped our client set up a simple blog which they're using to communicate and interact with their customers. This blog will be integrated into the new website.
We're delighted to be working with
such a successful brand as Plain Lazy and we're very excited about the
way the all-new website is shaping up - it promises to be our most
creative and advanced Actinic development yet.
In the meantime, we're glad to have completed the first stage of our project, and to be able to help Plain Lazy capitalise on its pre-Christmas trade.
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